By The presence of digital startups is increasingly visible in Indonesia, and the main challenge is the uncertainty surrounding the target market, business capital, and product ideas offered.
Many people jump into building a business without a solid foundation, which is necessary for a successful business.
One of the ways to build a digital startup is by creating a company that utilizes digital technology to provide solutions to problems that come from Indonesian society. This will make it easier for you to run a business in this startup company.
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Easy Ways to Build a Digital Startup
1. Validating Ideas
Having a business idea is easy to come by, but the main challenge is executing the idea. Therefore, you need to do several things, such as finding problems, identifying people who have been affected by these problems, and communicating the appropriate solutions to solve these problems.
This will help you determine whether the idea is worth executing or not. Validating ideas is necessary to develop a digital startup that has been initiated.
2. Creating a Business Plan
Once you have an idea, the next step to building a business is to create a business plan that outlines the goals and steps needed to be taken in the future. You can make a list of plans that are adjusted to a predetermined schedule.
It is important to understand that a business plan is just a simple concept and you can think about what you will need. Applying simpler strategies and targeting the appropriate market will help you get better results.
3. Performing Research
Undoubtedly, conducting research before making a decision is a very important thing that must also have supporting evidence because it is not only relying on instincts or personal opinions.
For example, when determining the social media to be used in business marketing, one can first research the composition and potential usage.
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Is the target market using that social media appropriate and how often do they use it? Make sure to follow these steps because they play a significant role in building a digital business.
4. Ensuring Compliance with All Legal Steps
When starting to design a product or preparing a workplace for starting a dream startup, it is certainly a very enjoyable thing.
However, before jumping into the market, it is better for the business to have more accurate legality by listing the business name, applying for a business permit, obtaining a tax number, creating a separate bank account, applying for a trademark, familiarizing oneself with industry regulations, and building contracts with clients and others planned for cooperation.
5. Finding the Right Relationships
There are various risks that need to be faced when starting a business. So it is not surprising that in running a digital startup business, it will certainly require very important advisors to help and assist throughout the way, including lawyers, certified public accountants, insurance companies, and bankers.
In building a startup, there must also be the right team as an important role in the early stages when starting a small business. This certainly also needs to be careful when choosing a CEO and management, contractor, and employees.
6. Choosing a Business Location
The method that needs to be done in building or starting a digital startup is to determine whether the business location is by renting, buying property to establish manufacturing facilities, opening a storefront, or establishing an office space.
In this case, you can also rent it out to get additional income if you already have your own business location.
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However, one of the reasons for startups renting at the beginning is that they can invest their money in several aspects of the company.
Leasing can also be used as a cheaper way to place startups in prime locations, and considering that rental prices can experience unexpected surges.
7. Developing Marketing Strategies
When running a business, of course, it will require different amounts of funds and time to support marketing activities.
These expenditure costs are very important because they can help establish branding, highlight competition, create relationships for customers and build loyalty, increase the visibility that is very attractive to new customers, and strengthen your company’s reputation.
In addition, there are several online marketing activities for digital startups that need to be considered, such as using social media that has involved customers, conducting coupon or offer promotions, offering discounts as a form of reference that can generate a lot of business.
They can even provide sample offers or hold demonstrations in stores or sponsor various events to gain a name outside the local community.
8. Having Insight into Technology
If you want to run a digital startup business, of course, you have an obligation to be oriented towards technology and information systems. However, in reality, from all startups, it is based on that.
Whereas for non-technology companies, it cannot be denied that using technology has a very important role in running a business, the way of implementing the technology.
Those are some ways that can be used in building a more practical digital startup business. Building a startup company will certainly provide benefits from the business that has been run.
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That is the information on how to build a digital startup that can be tried. Hopefully, this information can provide benefits for all readers.
